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Building Quizzes That Become Relationship Connection Machines with Chanti Zak

Have you been intrigued by quizzes? George chats with Chanti Zak about the game-changing power of quizzes in marketing! Discover how quizzes can build strong relationships with your audience and meet their diverse needs through personalized roadmaps, personality assessments, and customer journey assessments

Chanti shares her inspiring journey highlighting how quizzes make customers feel seen and valued. She emphasizes the need for authenticity, empathy, and curiosity in marketing. 

Tune in now and transform your marketing strategy by learning how to…

  • Use quizzes to engage and connect with customers by providing personalized answers to their burning questions
  • Understand and meet the diverse needs of your audience to build strong marketing relationships
  • Speak to your customers’ values and beliefs to create resonant, relevant messages
  • Create a safe, trusting environment for customers to share their challenges and goals

Connect with Chanti Zak in Instagram or her website

Here are some awesome extra links referenced in today’s show:
The Thinking Shop 
Feed Letter
Tickle link

We weren’t meant to do this alone… Whether it be business, relationships, or life. This is why this is an invitation for you…to join us inside the Relationships Beat Algorithms Alliance!!!

Click here for a summary of the Alliance because if you’re coming here into the show notes, there’s a good chance you already know! 😉

Discover the transformative power with one of George’s top 10 books “Stillness Is the Key” by Ryan Holiday. In our fast-paced world, this book serves as a personal guide to navigating life’s chaos, finding meaning, and achieving excellence. Shop here

Questions or comments about the episode? I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms

What do we talk about in this episode?

00:00 Welcome to the Power of Quizzes in Marketing
01:25 The Magic of Quizzes for Personalized Engagement
03:23 Deep Dive into Quiz Mechanics and Impact
09:38 Exploring the Versatility of Quizzes in Marketing
16:41 Building Deeper Connections Through Quizzes
28:32 Leveraging Customer Insights for Business Growth
32:48 The Future of Marketing: Empathy, Connection, and Personalization
39:30 Unlocking Personal Connections: The Power of Empathy in Marketing
41:10 From Food Blogger to Marketing Maven: A Personal Journey
42:08 The Quiz Revolution: Transforming Engagement into Empathy
43:27 Deep Dive into Quiz Creation: Strategies and Impact
50:34 Tools and Tips for Building Effective Quizzes
53:16 Common Mistakes in Quiz Design and How to Avoid Them
59:17 Curiosity as a Catalyst: Final Thoughts and Resources

FREE 5-Part Video series

The Last Customer

Journey™

The Last
Customer

Journey™

Dive into my 5 part series that will help you build relationships and increase retention using a relationship-based approach.