Educated customers are savvy customers. They understand what they want and will reward companies that help them achieve their goals. When George teaches you the customer journey, he has shared before – you can’t win before they win.
In this episode, we continue down the content series by focusing on customer journey and education content. In today’s episode, George is diving deep into how education content is crucial for any company to have in place. (And he’s going to show you exactly how to implement a strategy around it too!)
If you’re feeling like you’re constantly trying to figure out why education content is so important, you’ll want to press play. This episode offers practical advice and the stats to go with it.
PS. Here’s the studies mentioned in today’s show.
Jobs to Be Done Framework
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If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.