Talks about “Getting the Job Done” the secrets to every single successful company I’ve ever worked with on how they basically eliminate crappy meetings, clearly communicate get 10 times the results they’ve ever had as a company by working less, make their team efficient and track it all without the need for emails and slacks and stupid project management software, that’s utilized the wrong way so that you can do everything that you want to do as an entrepreneur, which is accomplish your goals, change the world, and have more time in your life to enjoy it.
So if there was ever a time in history where I wanted us as humans beings to have the capabilities of Neo from the matrix, and this would be one of them where you could be sitting in front of me right nowa nd by listening to this episode, you’re plugged in to, you know, “the matrix and understanding”. And I can just plug a USB stick into your brain to tell you a story.
And if you’re watching this on video, cause we post these on YouTube. If you’re listening to this, here’s a visual I’m on video right now in my favorite hoodie, except there’s some blood stains on it. And I have a purple wrap around my entire hand because last week I had a very freak accident happen, that kind of rocked me. This was my first day back working in almost six days. Cause I’ve been on bed rest and healing and hospitalists and doctors and I’m fine. Completely fine. Everything’s fine. I did nothing wrong. I was a very large mistake happened. That was never intentional, but I was on the receiving end of it, due to some negligence or overlooking from other people’s parts. I had a pretty big injury in my hand, but full recovery expect that I can move all my fingers. I’m fine. But it’s one of those things where I can’t even tell you this story. but there’s a lot going into it. And so I’m so. Honored and excited to talk about today’s episode because today’s episode is the reason that I was able to disappear for six days. and if not longer, cause my healing is going really fast. I get the stitches out this week, but I wouldn’t have been able to do that without what we talk about in today’s episode, which is project management mastery.
I know that was a really big open loop for a lot of you, but I’ve spoken to attorneys and my a few other things, and I can’t actually discuss the details of everything. What happened for a long time, but I’m healed or I’m healing, I’m fine. Full recovery. And I’m getting back into the swing of things.
And in doing so, you know, we’ve been working a lot and I record these podcasts episodes, like a day or two before they go up, because I want them to be current and fresh as possible. I want them to have current states, the current stats, the world. I want you listening to know that I recorded this as close to going live in your ears as possible. And it’s important to me and it’s important to me that we stay connected and that we communicate well along these things. And it’s because of the other ways in which the business is set up in my team. and, and really like, let’s be honest, Tyler, on my team who is the rock star, everybody needs a Tyler that I’m going to make a tee shirt like that everybody needs a Tyler. That should be a slogan. Cause Tyler is a godsend and he’s a business partner. He’s a friend, he’s just an amazing human being.
We live in this business and work in this business. So if things happen or I need to take family trips, or I have a medical emergency, or he does that, things operate efficiently and smoothly. And most of the time, none of us even feel the blip on the radar. Now I have things that come up like guilt and I should get things done. A lot of the entrepreneurial stuff that comes up for a lot of us but none of it’s really accurate. And at the end of the day, like today is the day I decided like, Hey, it’s been six days, my mind is right. I’m healed enough. I’m in a little bit of pain, but I’m managing it. Let’s get back to work. And I came do this podcast. Tyler sent the outline, he’s like, Oh, the podcast, we’re doing some project management mastery and about really understanding outcomes and outcome based projects and how to communicate with our team and set everybody up to win as that’s going to be talking about in today’s episode.
And it’s really important because for, I’d say close to 10 years as an entrepreneur, 10 years as an entrepreneur, I struggled. And I struggled with a lot of things. Like I have to do it all myself, or like, I don’t know if you’ve ever seen this, but if you look at now on camera at me, I have a note pad, you know, from our mastermind. And just for today alone, there’s 68 things on that notepad like pedantic tasks, like super small trivial tasks, things like that. And so I would probably for most of my journey as an entrepreneur, spend more of my time thinking through every task, I had to get done, writing it down and trying to organize it than I did getting it done.
And as a result, it felt like I was chasing my tail over and over and over. I wasn’t able to outsource right. Cause I was trying to outsource tasks. I was trying to outsource micromanagement. I was trying to outsource, really kind of diminishing return to pedantic details that didn’t help us move the needle forward.
And it wasn’t until you know, a lot of experience, a lot of my friends, coaches, mentor students, taught me a lot , but then I’ll never forget this. One of my dear friends who I love to pieces Jonathan Baylor, and he’s written a couple of New York times best selling book is on a mission to change the health of this country.
He used to work at Microsoft and he sat down with me and started talking to me about outcomes versus tasks and management at like a superior level. And if you’ve ever studied spiral dynamics, which is not something I’ve studied extensively, I’ve just looked into it. Spiral dynamics is basically a way to color code, kind of the culture of an organization And the goal is teal and teal means that everybody’s a self manager, everybody’s a self starter and we self manage then collaboratively as a team, we create the same outcome and it’s, it’s a really amazing concept. And I love it. I’ve seen it executed so brilliantly in many companies that I’ve worked with.
And quite frankly, and this is a whole another episode, but I really believe that the success of a company is predicated on the culture, not the product, not the customer journey. Cause the culture, it’s what dictates how people show up, what energy they give, the results they create, how expedient the company can move, how quickly we can pivot and things like that. And really at the forefront of that is communication. And communication is project management. And so that’s what we’re gonna get into today.
And so when we think about this and I’m going to swear today, cause I feel like swearing, we’re really going to be talking about getting shit done. So having a great attitude is amazing. Having a great team is amazing. Being optimistic is amazing. Having a plan is amazing. All of them are important, but nothing goes anywhere. If we can’t get shit done, the ideas on the whiteboard are great, but they’re just ideas. And I’ve heard many people over the years say ideas are great. Or ideas are shit. Execution is everything. And I really do believe that to an extent and there’s thinking time, but then there’s execution time. And project management is really just a way in which we track and communicate things that need to be done to move the business forward. Or what we talk about the queen bee role are needle movers, and it’s a clear system for identifying outcomes, tracking progress and seeing them through to completion.
And today I’m going to give you the best that I can a masterclass in project management. I will say we use this for us. Every company we work with everyone. We advise everyone of our mastermind students and people are mind blown. And I send them this video. This video is included, in our lighthouse method course. Our foundation of course have everything you need. It’s included in. People have literally told me. That they didn’t need any other video in the course, none of the marketing gold, the customer journey, the email gold, the strategies dissemination. And they’re like, Hey George, that contents great and everything, but none of that matters.
This video changed my life. And in this podcast, I’m going to give you. Basically the overview of this video and at the end the video, obviously we walk through examples and teach you through it as a part of a bigger thing, but you’re going to get the gist of it and most of it. So I want you to strap in and listen to this, and this will be one of those episodes that pin it and save it, go to YouTube and watch the video of it. If that’s better for you or come listen to it. But I want you to listen to it once as I record it right now. And I’m going to give you the actual step-by-step things, what we do, and then I want you to pin it and I want you to come back and I want you to listen to it again, once you’ve had time to think about your business, through the lens in which I speak in this episode, and then I want you to come down for thinking time.
I wanted to grab this episode again, however long it turns out to be. I can’t tell you that because I’m recording it right now with a pad of paper or a whiteboard. And I want you to go through it again. And I want you to immediately start implementing this into your business. Now you don’t have to do all of it, right.
Our goal here is small changes, micro adjustments that when added together over the course of time, create massive results and James Clear, references this in his book, atomic habits.. Habits stacking. But what I want you to do is be in progress and fall in love with the progress. So that’s how I want you to kind of navigate this episode.
So when we think about project management mastery, it’s broken down and we break it down into kind of like five steps for you. And so step number one is team outcome tracking. Step number two is daily six things. Now that number can work for you. We’ve done everything from five to seven, but never more than seven.
So six is kind of where we settled in the middle. Step. Number three. Is deadlines and deliverables. Step number four is consequences of under delivery. And step number five is celebrating and rewarding wins. And so I’m actually going to take you through each one of these steps. And so my team is amazing at this.
And just so you understand, it’s important as entrepreneurs to understand our strengths and our weaknesses. And so for me, I’m a visionary. I love thinking about the big picture, the 30,000 foot view, and even coming all the way down into the weeds of like how I could do these hundred things to make that one thing, what it would look like three months from now, six months from now. And a lot of us, that’s our strength. We’re great at ideas and structure like structuring those ideas and thinking how to get there and what levers to pull and we’re amazing at it. And then when we go to start execute it, we will execute in whatever order we want. When everybody else is on the receiving end of that, the Bockarie basically, and we know that we’ll get it all done.
We’ll get it all done. Cause it’s in our brain, but yeah. Makes us the linchpin. It makes us the pain point and it makes us whole small because if it’s not repeatable and trackable, It’s not a process and it’s not something that’s going to help the business. So we have to understand our strengths. And so I understand that my strength is vision and ideas. My weakness is prioritization and tasking it out. And so my team listens to all of my ideas and my team being Tyler and Richard. 35 new ideas a week, and then their job is to prioritize it and tell me when we can do it, how we can do it. And most of the time they don’t get seen for six months because we’re staying on task and on project because they’re managing all of that.
So it’s important for you wherever you are to understand what your strengths are, whether you do it. Disc personality test a Myers Briggs, Sally Hogshead, who was a friend of mine created her own assessment, which I think is amazing for entrepreneurs. I think it’s called fascinate you and she’s been doing this forever.
You’ll figure out where your strengths and weaknesses are, or you might be the entrepreneur whose strength is tracking project management, kind of the step by step process, like more of an op sprain. Like you’d be a COO, like a chief operational officer. And then you understand that, and then your job might be to find a support system or a team that brings in a CEO that can hold a vision and get it cause you like those weeds. And that’s normally the roles of a CEO and a COO CEO is personnel management and vision. And COO is all the logistics that help accomplish that goal and they need each other. So it’s important to understand that.
So part number one, team outcome tracking. So we use a Google spreadsheet where each team member tracks the five outcomes they’re responsible for that week. And I want you to understand the difference between an outcome and not a task. Each outcome is made up of several tasks. So for example, this week I’m recording this podcast. And so this podcast goes live in two to three days. And so Tyler’s outcome this week is published episode 43 or 44, whatever episode, this is on project management mastery.
He knows what has to go into that. And he knows what the team has to do, but that’s his outcome. So the outcome is that this episode is taken. It is edited. It is published. It is transcribed and it is disseminated on all the platforms. Now, if he was to write on all eight of those tasks, they’re all kind of pedantic and they all kind of happened at once. So he’s focused on the outcome and that’s one of his outcomes. And then in that outcome, he might have to delegate things or work with other people, but that outcome stays at the top of his plate. And so we focus on outcomes because it keeps us focused and we have only team members have five outcomes a week. And that’s it.
And there’s times that those outcomes carry over for week two, week three, because they’re big tasks like launching a six month buyer nurture sequence or launching a brand new digital course or testing cold traffic. Like there’s a lot of things that come into it, but it keeps us aligned the same vision. So you want to use outcomes..
So we use a Google spreadsheet and each team member tracks their five outcomes that they’re responsible for that week outcomes, not tasks. Each outcome is made up of several tasks. Next to each outcome is box that is either red, yellow, or green, and team members update that box based on progress of the outcome.
So instead of me getting daily updates and having stupid fricking meetings that solve nothing, we open one spreadsheet and every team member we can see in a visual instance since where they are. Is it red, yellow, green, red, yellow, green, and maybe there’s a task and an outcome that was green that we needed to be green for us to move on to, by them making a green. We can see it or the updated in a Asana. And I don’t have to have a communication, a wasted email waste, wasted Slack message and inefficiencies that are really in the weeds that prevent us from moving forward. And then we see the progress and we move forward.
Then next to that, we have a column for deliverables. So each team member can actually paste links to their work for all of us to see and celebrate together. So let’s say right now Tyler’s outcome was to publish episodes, 43, 44 and 45 this week. And then right now it would be yellow because I’m recording this podcast. And then as he updates that he has a column, it would link to 43, 44, 45. And once 45 is in there, it would then get turned green. And then all of us wouldn’t need to call Tyler. We wouldn’t need a link for anything. We go to one place and we all have the link for the podcast. So it’s a social team can share it. It can be pasted in an email. It can be put in a blog post it’s it’s all right there so we can celebrate the wins. Plus we have a chronologically working document of the history of our entire company, how it was built, what we launched, what we edited in one massive Google sheet. Broken down by week or month. So we know everything when it was done, where it was pasted, where the link went and it makes management really easy.
And then, this spreadsheet has the most important tab and it’s called the parking lot, which is where all new ideas go first, along with the date of entry. So Tyler and I might sync in the morning and he’s like, Hey man, what’s going on? Like, Hey bro, I have like a hundred ideas, so we’re cool. And I’ll just spit them at him. And he’ll write them down and then he’ll go and put all of them in the parking lot with the date that I gave them to them. And all of our new ideas start in the parking lot and are brought from there to our weekly outcome tracking tab. If we decide it’s time to be a priority. So that ensures that I never missed an idea or a thought and it gets tracked. And then what we look at is when we’re planning the next week. Well, we’re sinking to the end of the week. Let’s say a Friday, like, okay, next week we’re like, Oh, outcome one, still in progress. Outcome two is still in progress. So we only have three spots left. And so this is what we have on the docket. We have to prioritize. Is this important? Is this a needle mover? Is this required or is this a distraction? And we need to focus on something else. And so if we can pull something up from the parking lot, then it becomes priority. If we don’t have the capacity or the team, or it’s not aligned to where we’re going, it stays in the parking lot until space is created and it makes sense in the business.
So part number one, I’m going to go through this again, and I cover this in depth in the lighthouse method course in a video, Jonathan walks you through all of it. It’s there. Number one, we use a Google spreadsheet where each team member tracks their five outcomes. It is based on outcome, not tasks. Next that come as either as a box. That’s either red, yellow, or green, and that’s updated by you or whoever the team member is. Then we have a column for deliverable, so we have a running history of all the work in a centralized location. And then the spreadsheet has a task called parking line. Anybody can add their ideas to it. My team, myself, Tyler, Richard, anybody, the date of entry. And then we review it to determine priorities here at out, and then we’re giving it the attention it needs without wasting time running down rabbit holes and distracting us from what’s there. So that’s part number one part.
Part number two is the daily six things. And the daily six things are really, really important. So at the end of my workday, each day, I write down the six things I need to do today, tomorrow in order to be on pace and complete my weekly outcomes. So my schedule as a hard stop at 5:30 PM every single night. So my schedule is an entrepreneurs I were from. 9:00 AM until 5:30 PM every day. So at 5:00 PM, I have an alarm on my phone that goes off that says six things, and I have to review the day. I have to look at what I did today, what was on my plate, my outcomes. And then I have to prioritize and I have to look at okay, tomorrow morning or tomorrow, what are the six things that I must accomplish that are aligned with these outcomes to move me forward in those progress? And I write six of them and the top three are the most important. So when I write these six things out from 5:00 to 5:30, at 5:30, when I’m done with work, I close my laptop and on my desk is a piece of paper, a sticky note that lists out the six things. And I don’t do any more work for the rest of the night. And then when I come into the office in the morning, I am not allowed to look at email. I’m not allowed to look at Slack. I’m not allowed to look at social. I’m not allowed to do anything till those first three outcomes are completed for the day.
So my day is scheduled. So the first part of my day, I have at least an hour of my own time. And then if I have six things. Six outcomes I’m working on that day. The first three have to be accomplished before I can do any more work. And then I can take my calls. I can do my meetings, run my mastermind calls, record podcasts, whatever the need be. And then I work on the rest of them throughout the day. And so each day, I focus on completing my six things and repeating the process. So I review my day. I write down the six things. I prioritize the top three that need to get done first before anything else. And then by the end of the day is my goal is to get those total six done, aligned to my outcome and then audit, adjusted until complete. And then I move forward.
And if something doesn’t get done today, then it gets moved to tomorrow and it becomes on the top of the list. And there are outcomes that we might be doing that take two weeks at a time. And so they stay at number one on my list until fully completed. And that’s the only way to ensure they get done that it’s tracked and everybody’s aligned.
So that’s number two. So part number one was team outcome tracking part. Number two is my daily six things. Now part number three is deadlines and deliverables. And as I mentioned in our weekly team outcome tracking, we leave space for deliverables. That’s what that column is for. That creates accountability for each person on our team, including myself, because I am the hardest person to hold accountable. I have the worst boss myself but I normally as an entrepreneur, like to wait till the end, I work well under pressure. I’m like deadlines and that is not supportive. It’s reactive. It’s not there. And so the outcomes are unmeasured. So the team’s like, Hey, we need three podcasts this week by having accountability I now thrive and strive to get them up on the beginning of the week versus the end of the week, because there’s a whole lot of waterfall effects that are associated with that and people can’t do their job without it. So deadlines and deliverables. This includes accountability to complete the work at a level. I would be proud to show my team and in turn proud to present to the world. And so this part is extremely important. And so is having deadlines for everything you do.
If you have a task without a deadline, it’s a distraction. If there is not a deadline, if there is not space create, if it’s not in your calendar with the due date, it’s not a task, it’s a distraction, and it has to have a deliverable and it has to have a deadline or else it’s not helping you. It’s just a liability. So whether you’re doing it yourself or delegating to a team member, you have to have deadlines or it never gets done. And this is why we work in outcomes. We communicate as a team.
But as we go through these, and you’ve just gone through the first three, you’ve realized we haven’t talked about meetings. We haven’t talked about Slack messages. We haven’t talked about emails. We’ve talked about discipline and self management and communication and trust because communication isn’t always verbal. I can look at a spreadsheet and know exactly where we are and we have a team as a team, know that this week, and I’m gonna keep using podcasts. We have three podcasts that have to get done on mine, my outcome is record three podcasts on Tyler’s it’s published and disseminate three podcasts. And on Richard it’s edit three podcasts. And so when I’m done recording and my deliverables up, we’re on the same worksheet. They get notified that I pasted in and linkin.So Monday afternoon, they get a notification and I’ve linked to Dropbox posted with all three episodes. I don’t have to communicate. I don’t have to tell them it’s done. I don’t do any of that. Tyler grabs it, reviews it. Richard grabs. It starts editing it. And then they are all working on their things. And we’re not having meetings about meetings, about meetings, which waste time. We’re very, very efficient. And so these are the, how we do this. And it’s very, very important because no project management software, no project management tool gets the job done. It’s the discipline and how you use the tool that gets it done. That’s why we use spreadsheets and Google docs because we don’t need anything fancy. It’s just a way to document and communicate clearly what we have to do.
So remember number one was team outcome tracking. Number two daily, six things. Number three, deadlines and deliverables. Number four consequences of under deliberate. And there always has to be a consequence when something doesn’t get done on time.
And it doesn’t mean yelling or being an ass to your employees. It doesn’t, it means sitting down and having a real talk with them and yourself and figure out why. And I mean, WHY in capital letters. Not like I had an excuse or my dog ate my homework. Like why it wasn’t getting done time on time or properly and ensuring that they’re up for the job.
When we do this, like, we understand that we have to lead by example, but we have to also hold our teams accountable. We have to accept and believe that this is a non-negotiable of our job. And we have to accept and believe that this is a nonnegotiable of their job. And they have to accept that this is a non negotiable of their job.
We have to have clear lines and boundaries that say, if you don’t do this, you are forfeitting your job. And you haven’t lost it. It’s these are the responsibilities that come and clear communication and a part of understanding why is you also get to learn the culture, the cadence, and things that are there. The why might be like they’ve worked literally eight hours straight every day and literally physically can’t. And then you have to work on community, supporting them and setting them up to win. They might. Be working on working on a, working on it, but then have a lack of clarity from you. And so they spend all their time at edits and iterations because there was missing communication on the front.
But when you explore the why we learn more as business owners and entrepreneurs, from what, when things don’t work, then when they do work, because when things don’t work, we got to find the kinks, the holes, the shortcomings. And we literally start to get, to treat the symptoms, then cure whatever’s underneath it and create efficiencies.
But there has to be consequences. And my team holds me accountable. Like, literally they’re like, if you don’t like, if I don’t get this podcast done today that it doesn’t go up and I can’t blame them for that. They literally cannot do their job because of me. They can’t go record it. They can’t do anything with it. So that’s on me. So then I have to pay with a lot of different things. I pay their salaries or I pay their pay for work that they didn’t do or have to do because I failed. That’s not on them. That’s on me. They still get paid. I don’t get to publish a podcast. So I break my cadence with you. I break trust it. Doesn’t go out to the world. I miss opportunities. There’s a whole lot of things that are on the backside of not keeping my word. And of course, circumstances happen, things happen, but they shouldn’t be the normal. So you have to create consequences of under delivery. And I will say the most important is for yourself and then for your team. And I understand that if I don’t deliver, it’s not my team’s fault, it’s mine. And so I can’t punish them. I can’t take it on the big, Oh guys, we’re failing so much. And I’m like, I advocated my leadership and it’s just really, really important to remember as an entrepreneur and a business owner. And so number four is having consequences for under delivery.
And then the best part of this though is number five. And number five is celebrating and rewarding wins. And even more importantly is celebrating wins with your team, making it worth all the hard work. We spent too much time and I’m speaking for myself, focusing on the things that aren’t working and the negatives and the struggles rather than the wins.
And we need to celebrate wins because they create momentum. They create team unity, they foster a healthy culture and they foster responsibility and ownership of everything in the company, regardless of their lane. And so we need to be celebrating and rewarding wins and. That is the truth. Like I don’t care. I really, really don’t care closed seven sales today for one time customers, I don’t want to reward you for that. I want to reward you for the length of time that a customer stays and how amazing they feel because you fostered that conversation. And like this requires that we have a very clear picture of what’s important for us in the company.
We talk about our beacon of belief, your lighthouse. If you haven’t listened to that episode or done it in any training, she need to go do it. But I talk about what your personal why and what your business why, and that’s where you figure out the pulse and the alignment for that culture and making sure everybody’s on the same page and you foster an environment that allows you to live in that space, through the work that you do.
And so step number five is celebrating and rewarding wins and making it. Obvious, like celebrate people, make them comfortable, how proud you are of that. Make them comfortable with how much you love them and acknowledge them. And this is about everybody on the team and creating that culture and unity is massively important.
Like I said, at the beginning of this episode, because that culture is what determines the success of the company, not the product, not anything because their energy in which they do their job is what’s going to determine the results and you can have the best tacticians and strategists all day. But if it’s cold and transactional, It permeates disgustingly from the inside out and affects everything.
And so you need to create pride and ownership with each person on your team. You need to celebrate wins, and I’m talking to every one of them. If your team wrote an email and finished the email, it was up, celebrate it. Like we have a wins channel on our Slack. And it’s like, win, win, win I want to hear everyone, I thrive on positivity. I thrive on momentum. And so I could be silent all day. And this is what normally happens, right. We’re like, okay, cool. We’ll have our weekly sync. And like how’s everybody day is the first thing we go to, well, this sucks. This didn’t get done. I didn’t finish this. This didn’t work. It’s like, what happened? Well, we closed that deal and we literally give 1% of the energy. To the thing that moves the business forward a hundred percent of the time. And then we give 99% of our energy to the fucking things that don’t work. And we wonder why we create more of them.
And this is something that took me years to solve. And I remember a personal development teacher looked me dead in the eye and said, you have shitty results in your life because you focus on all the shitty things that cause it I’m like, what do you mean? And they gave me their, you know, good term. And they’re like, what you resist persists. And the truth is, is what we focus on we bring more of, cause we’re giving it energy and intention. Culture doesn’t happen by accident positivity doesn’t happen by accident. Positive results don’t happen by accident. A positive mental attitude doesn’t happen by accident. We have to train it. It’s a muscle. And so you need to train it for yourself. Celebrate, celebrate, celebrate. Like when you walk into the office, like celebrate. The fact that you had a delicious cup of coffee, you were five minutes early and you’re proud of yourself, dance around the office. I don’t care when you get on your zoom call, celebrate the fact that you’re all sitting there and you made a delicious breakfast and ate a healthy meal, like find wins in your day to celebrate.
And then as a leader, You’re going to then have the lens in which to find the wins for your team and their day and help them celebrate our job is to foster environments that people can thrive in and be there best so that we can use that skill set together to positively benefit the world. And I’ve never seen one employee thrive. In a disgusting culture because they hated their job or because they dreaded it at all. They focused on where the negative, they felt beat up every day and they felt like they were set up to fail. There are so many parts of business that are roped into this project management style that are really the “secrets for success”, but they have to be focused on, they have to be made intentional. They have to be front of mind.
Nothing successful happens accidentally. Now you can get an accidental win. But it’s not sustained through accident. It’s all through intention. And so this is how we do project management. This is how we teach project management. And quite frankly, the hardest struggle is being patient and surrendered that we can’t do 8,000 things at once.
By eliminate to six, you have to get clear and focused on what you need. We talked about your needle movers in your business in a previous episode. Where you focus your energy, what do you need to do to move the needle? What levers do you have to pull? Do you even know that this forces you into clarity and simplicity, which I did an entire episode on. I don’t know the number, but I’m sure where link in the show notes or something. I think it’s called simplicity and clarity. The two keys you need to build and scale of business. But it forces that lens upon you. And if you’re sitting there and you’re like, Oh, what’s my outcome this week. You’re like post on Instagram. Well, you’re obviously missing something, right? You’re missing something because a post is outside the world. It’s a public display or. Yeah. It’s like a public display of something that you have to attract people into you. But there’s a lot of piece under our content, the imagery, the blog posts, the journey that goes with it.
And so you should have a parking lot full of really, really big ideas. And then you get to review and force simplicity and clarity of your brain plus prioritization on what goes in those top spots for you and for your team, because you have outcomes as a company, right? Five, six, seven outcomes a week, and then each employee has an outcome for themselves that create that outcome, which means we have to know everything we’re doing it forces, methodical, thinking it forces, understanding your numbers. It forces understanding how your marketing is working at forces, understanding how your emails work and what moves the needle. And then you make decisions from a data driven. Logical perspective that is intentionally done to move your business forward. And this all happens by just running things like this and this level of simplicity.
So I want to go over the five things. One more time for you, right on how we do project management mastery. So number one is we have team outcome tracking. Number two, we do our daily six things and I told you how I do mine with the three first and then the other three, number three, we have deadlines and deliverables. Number four, we have consequences of under delivery and number five, we have celebrating and rewarding wins.
And so I, I challenge you. I challenge you to listen to this episode again, with a notepad. Or even with your team, put your team on a zoom call and listen to this, or have them listen to it individually and get their ideas of how they would run this and how this makes their life easier and getting simple and clear on what you’re doing and moving the needle in your business. Adopting this as soon as possible, see tools, don’t build houses, carpenters, build houses. With plans and they use the tool to accomplish the job, Asana and Trello and basecamp. And all of them are amazing tools, but they don’t create an outcome. You have to know where you want to go and what the end goal is. And then who’s going to build it and then give them the tool that helps them accomplish that as expediently, accurately and precisely as possible.
And it starts here. And so we have found that by doing this, we don’t even need tools anymore. We just straight up use Google documents, and Google sheets and accomplishes every single thing that we need. And it’s basically free. And it integrates with our calendar and gives us a running list of everything we have and it’s cloud based and secure. And it’s simple. You have to remember. That tools do not build things. Carpenters build things and use the right tool, tools do not fix your car, the mechanic who knows where they’re going, utilizes the right tool at that time for that job. And this is the way in which you need to see the lens of your company. And this is how we do project management mastery.
So I actually have a challenge for you. Like I said, I want you to listen to this. I want you to implement it, but I want to know as you listen to this, and many, many, many people will listen to this episode. And by the way, thank you. I absolutely love you all. And I love making these and I love serving and supporting as long as this is helpful for you. So keep the questions coming. We’ll keep recording them, but I want to know, I want you to either posts in our Facebook group or send me a DM on Facebook personally, just send it to me, George Bryant. And I want you to send me a message or post in the group, and I’d say post would be the biggest challenge reward. and if you do, I’ll probably send you a gift. Hint, post in our group. That you are going to listen to this and implement this in your business by a deadline.
I’m going to listen to this and start utilizing this exact process by X date or in the next 14 days, because I want you to publicly declare that you’re stepping into your power and the most efficient way to do project management, no matter what, whether you just do it personally, you do it in your personal life. You do it in your business. You have your whole team do it. I want you to start playing with it. And then I want you to have the discipline to utilize it. And you’re going to learn how to use the tool. Just like the first time you ever drove a stick or a manual, you know, like you learn how to do it. And then you get better and better and more efficient just like anything in our lives.
You will get out of it while you put in. But I am going to challenge you in this because this has singlehandedly transformed. Every business I’ve ever touched. Every student I’ve taught at to every business I’ve been a part of, and this is the same exact project management style that is used from multibillion dollar conglomerates all the way down obviously at a different scale, but this fosters culture, it fosters leadership at fosters accountability. And in the busy world that we live in, it keeps us focused on what’s going to move the needle in our business. And so that’s on a wrap today. I can’t wait to see your posts. I’m proud of you. I love you all.
I’m super excited. I’m going to go record another episode now because I’m on a roll and I’m on the mend and I’m healing really well. And so I look forward to hearing the next episode, please. I think I cover this in the intro. Please make sure you subscribe, leave a review and what I would love. Is for you to send this episode as a gift to anybody that you know, and help, whether you have two friends, three friends, five friends, I’m an entrepreneur or a business owner, team members outside of your organization. My ask of you, since I teach you, this is to please send this to, you know, maybe three to five people so we can help spread the word and get people moving efficiently, which creates more happiness and better results and better opportunities for us to work together and be together and hang out and be married and do all the fun stuff we want to do.
So I’m gonna end this episode now have an absolutely amazing day. And I guarantee you it’s a beautiful day, as long as it ends with WHY and you’re hearing this, I think that’s all of them. Remember that Relationships Always Bet Algorithms and I will see you guys in the next show.