Awareness and the accurate information is the key to everything.
Clarity and Consistent
If you’re not consistent and you haven’t had a whole lot of experience with long-term planning, then it’s really difficult to do because there’s a good chance. You also struggle with short-term planning. And I don’t really mean a struggle with a daily plan. But say even in that mid-range of what am I going to, what are my goals in the next three to six months? And so I can give you some ideas and methods and structures for just getting into that, like short to mid-range planning so that you can build some confidence, build some momentum and really have something attainable and close by, but also is enough time for you to get some cool things done. Clarity makes it measurable. And then when it’s measurable, it’s achievable. a pretty good place is if you have 70 to 80% clarity on what the next steps are or could be, I think that’s a really good place to start because a lot of people I’ve found that I’ve coached or have had on, just on my email list or will comment on my YouTube videos is they’ll actually get stuck in the 80 to 100% of clarity that they’re trying to achieve And that’s just another way we can get stuck in our perfectionism, get stuck in thinking like I have to have all the boxes checked. I have to have everything figured out. And even if you could get to that and maybe you can get closer. What I’ve actually found is you’ve been getting to what you might feel like a hundred percent clarity on something is not always as positive as you might think. Because then if something doesn’t go to plan. So getting to even like that, 70, 80% of clarity is still a really good place to start, because what I have found is, and we’ll break this down, into a daily system in just a minute. But what I have found is once you get started and create that consistency and momentum towards your goals, It will either clarify that last 20% for you or just have them the mental flexibility to understand that maybe everything you wrote down in your initial brainstorm isn’t actually going to work out. And the momentum that you build early on will create additional clarity, not just for what your final goal can be, but like some of the steps that you need to actually take to get there. And I think that’s really important and something that’s often overlooked.
The 3 Big Rocks
The three big rocks, those three big projects that you can usually focus on it at any given time. And so I look at, what do I want to do? What are the projects and goals that I have for the year ahead? And then I assign them based on the quarter that I want to get things done and how the year might flow out. Most of the goals that we come up with are completely made up. Like literally they have no basis in any reality besides the one that you create. And so if that is the case, Why not create a goal and a reality that does balance the tension between challenging you and something that you feel good about because you can just feel good about making videos. You can feel good about going for a run and making that a year legal or something that you do weekly on an annual basis.
When you’re consistent with something you control, it actually creates the strategies and tactics on something measurable. If you’re going to follow the Lean Six Sigma model and using side-pocket like you control the input and the process and the output. But if I focus on the inputs and like running the race, then the target becomes as a result of what that is. When you are consistent with your creation, then you will start to better understand which systems and strategies work best for you. So then when you’re even learning from other experts, other coaches, other mentors in your life that are like giving you systems and strategies, then you can hold them up to the light of this is something that I’m actually doing that I can apply it to rather than being like, okay I guess I’ll just try this thing now for a little bit and see if this instead of running.
Something I learned at ConvertKit ODS, something really big and SAS companies is. Run as many growth experiments as you can run as many experiments, in, as you can within your product, within your app that are obviously going to keep it up to understand what’s working to understand what people are responding to. You may think that one color matters, but yeah, it could be a completely different color. The color may not matter at all, but if you put all of your, all of your eggs in the basket, then you’re going to miss that the way that you wrote this particular help document or the way that this help text pops up or doesn’t pop up inside of the application itself makes a bigger difference. But because you ran 10 tests instead of one or two, or just ran one and it’s that’s the strategy then you’re missing what people’s actual responses are.
When you do something regularly, not only will you develop confidence in it, but you’ll develop a better understanding of the time it actually takes to do something. And so a lot of this is like time tracking, time management, time blocking it’s looking at it and saying okay, basically if I’m going to focus two full days, at least. And that’s one of the reasons I started working for myself was that I could do things like that. And that’s one of the reasons I started working for myself was that I could do things like that. nd that’s a really big commitment like that will take up. I have to do is focus on actually running the program. So I’m breaking a larger goal. Into two separate quarters.
System and Bench Mark
So take your time, go wild, and write everything down that you want to do. And once you to give yourself that space to list as many goals, habits, processes, systems, things that you want to implement in the New Year. Give yourself permission. Don’t judge any of it at the beginning, just get everything down. And then once you have everything written down, draw a line down the paper or create a new column and put into that column. How long do you think that this is going to take to do? Is this something that’ll take the whole year? Will it take a month? Will it take several weeks, maybe just a week, maybe it’s just a little thing you want to do. Give yourself permission. Don’t judge any of it at the beginning, just get everything down. And then once you have everything written down, draw a line down the paper or create a new column and put into that column. How long do you think that this is going to take to do? Is this something that’ll take the whole year? Will it take a month? Will it take several weeks, maybe just a week, maybe it’s just a little thing you want to do. Sometimes we overestimate, sometimes we underestimate when it comes to something like this but the more that you do it, the more that not just you’ll usually get faster at what you’re doing
Then you can start looking at system and outcome goals. What kind of project do I need to give myself what kind of goal that I can reasonably do within those benchmark? This sounds much unmotivated funnel, but I always encourage people early on to do less than you like your aspirational mind thinks you can. Because you’ll get much closer to actually doing them or you’ll get them all done. And if you want to start something earlier, but what I’m super focused on at the beginning of each year and what I always encourage my clients and customers to do is, give yourself something reasonable, something achievable. So you can build that consistency, confidence. It’s like we’re building these legacy businesses. Having real clarity on this thing, which makes it really crystal clear, like this is the race I’m running, this is how I’m going to get there. And then this is the result.
There’s a simple ranking system it’s called the VET score and the VET score stands for Value, ease and time. Now some priorities will naturally sort themselves out based on how, like a larger goal fits together. And what you’re going to do on a scale of 1 to 10, 10 being the most valuable is lists all of your projects that you’re interested in doing maybe for the year, but even just say for the first three months list all your goals, and this does work better for outcome-based goals. And it does system based goals, though. It can still apply and think about. What is the value? So score number one is what is the value of this project, of this goal, of this system? And that can be monetarily. So especially if you’re doing something like a course or a coaching program, which one will deliver more like monetary value, but it can also be like, This is valuable to my business. This is valuable to my personal happiness, so you can choose whatever like that value metric is.
So let’s say if we said coaching program or as launching a podcast, coaching program has a much higher value score. Let’s say it’s a nine out of 10. A podcast initially is something that’s a mid it’s more like something I want to do. It’s not going to make as much money right now for any money. And, but it’s like on a happiness scale, it’s something that I want to do long-term and so let’s just give it a six and I’m doing all these numbers in my head, but then the ease is okay is it easier for me to put together a coaching program or a podcast they’re the same in terms of how easy it is for me to do. They’re both like the same ease rank, but one is clearly more valuable. And the time score is a little inverted because it’s like the more time something takes the lower score, you’re going to give it. Outcome is something that has like a clear finishing point. You can give some of your goals to other people that work for you. And it may be that the the goals that you have, or the amount of work that. Is focused on just like the core business takes up a really takes up a lot of time.
A good way to think about the time that you have in the goals that you have. Google has a really good rule for this. They call it the 70, 2010 rule. And that rule means that 70% of your time. The projects that you pick should be related to growing, sustaining, and keeping momentum. one of the most interesting things that I’ve had people start doing is tracking their time, like in these. 15 to 30-minute increments if you track your time for even a week, but especially for two or three weeks doing your normal work, doing the kind of things that you want, that you commonly do, you will start to understand and build that competence around. And I promise you, if you track your time for a week or two, then you will gain such a better awareness of the time that you actually have available and what you’re spending it on. But awareness and accurate information is the key to everything. It’s the key to doing deferring, delegating, and looking at your time and time blocking.